The eight steps to live streaming success, with Oxford City Stars
Sports clubs in the UK are reaching new audiences and upscaling fan engagement by delivering hybrid match-days.
Monetising fixtures via online broadcasting is a new concept which provides fans with the option to attend a match either in-person or digitally. This not only adds a fresh revenue stream to a business model, but also connects supporters globally. .
Oxford City Stars ice hockey club is one of live streaming’s early adopters. But how has the semi-professional club transformed a product still in its infancy into a quality, reliable, alternative viewing platform?
The club’s matchday commentator and broadcaster Andrew Self, who is also a professional sports commentator working on talkSPORT, has shared his eight steps to streaming success in below guide to download.