Webinar: Why hybrid events are the next big thing

by | Jun 8, 2021

A masterclass conversation on the subject of hybrid events by award-winning sound and video designer Simon Baker and experienced and creative UK TV and radio presenter Steve Hargrave.



The future is hybrid. That seems to be a common understanding across the event industry. How to get there is more of an open question.

This is why TicketCo have invited The Stage Awards winner 2021 for achievement in technical theatre – Simon Baker – to a 30 minute conversation with broadcast journalist, TV presenter, writer and film maker Steve Hargrave on the subject of hybrid events.

What is a hybrid event? What are the benefits of doing hybrid events? What do organisers need to consider when planning a hybrid event? These are some of the questions that will be answered during the event.

A common challenge for the many hybrid solutions on the market is fragmentation. The webinar will also cover why fragmentation is poison for hybrid events, and an existential threat for any organiser who decides to enter the hybrid future.

Written by Tom Rasmussen

Chief Communication Officer at TicketCo. Experienced public relations adviser and strategic narrativ creator with a broad background as promotor, manager and producer from the arts and entertainment industry. Also background from publishing and public administration. Hibernating novelist and retired drummer.

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